Now it’s time to start building your dashboard. The first step is to determine which metrics matter most.
Anything could be tracked. You can easily set up a report that tracks your new Twitter followers or the number of incoming customer support tickets. But these numbers are meaningless if you don’t have a reason to track them.
So to get started, consider how your performance is measured. For a blog to be considered a success, there are a handful of core metrics that could be tracked:
- Users: How many people come to your blog?
- Sessions: How many times do they visit your blog?
- Bounce Rate: Do they leave right after visiting your blog, or do they stick around?
- Organic Traffic: How much of your traffic comes directly from organic search results?
- Month over Month Growth: How is your site traffic growing month over month?
These are the basic metrics you will want to keep an eye on—and the ones we'll include in our dashboard in this tutorial.
Your team might have different metrics that are more important for your company: sales, signup rates, conversion rates from ad campaigns, and more. If so, decide which of those are most important, then add sections to the dashboard to track them as well.
Get Data For Your Dashboard
Now, we need data for each of those metrics, so we can turn it into a report. And, to make things automatic, we need to data to be automatically added and updated in our spreadsheet.
That's easy to do for website analytics, with the Google Analytics Spreadsheet Add-On. Add the plugin to your Google Sheets account and connect it to Google Analytics, and it will automatically import live data about your website.
5 min read
[caption id="attachment_682" align="alignleft" width="150" caption="The Sonos S5 fits nicely on your kitchen counter"][/caption]
The Sonos S5 is a compact speaker that delivers more than just music, read on to find out why.
The S5 is a high-performance, all-in-one wireless music system that delivers crystal-clear, room-filling sound. Simply plug it in wherever you want music and enjoy. The 5-driver speaker system is individually powered by 5 dedicated digital amplifiers and includes 2 tweeters, 2 mid-range drivers and 1 subwoofer for high-quality sound that rivals much larger, more complicated audio equipment.
/ www.sonos.com/ products/ zoneplayers/ s5/ default.aspx
So how does the Sonos S5 live up to these bold claims made on the Sonos website?
I've owned the S5 for around nine months now and I am thrilled with its performance, from the sound quality right through to the additional music services that compliment your existing music collection.
[caption id="attachment_725" align="alignright" width="300" caption="The Sonos iPad app really is a joy to use. It's free in the App store. An Android app is also available."][/caption]
So how does it work?
In addition to the Sonos S5 you need a device called a "zonebridge" which connects to your router and provides the S5 with the wireless internet access that really shows off the S5 for the magical device it is.
I should come clean now, the Sonos only works work with additional software. In other words you need to install software on your computer, your iOS device or your Android phone. You can also buy the Sonos controller, but that's an expensive remote. However, once you have these installed you have probably the best remote control you will ever have seen. If you have multiple Sonos speakers around the house, you can control them all from the one remote controller. This means you can specify what you can listen to in each "zone" or room.
It only takes about half an hour to get the Sonos up and running - from un-boxing to installing the zonebridge and the sonos software on your PC. While it's not quite plug and play, the effort is worth it as in the future everything can be controlled via the apps.
Getting music "into" your sonos is simply a matter of selecting the music on your computer or selecting an internet radio station. All music is streamed either over the Internet over over your home network.
[caption id="attachment_680" align="alignleft" width="300" caption="The front view of the Sonos S5"][/caption]
So, what makes the Sonos so compelling?
It's not that you can listen to your favourite radio stations and it's not that you can stream your own music collection. What sets it apart is the additional music services that integrate into the Sonos such as my favourite Napster. This is a paid service (£5 per month) that adds significant value to my limited music collection. Many of you will be familiar with Spotify but at £10 a month I do not value it more than Napster (yes I could take my collection on a mobile device, but for the same price I can do that with Napster). Other services includer Last.fm and deezer - both of which offer streaming with limited functionality. I am a recent convert to Sticher radio and I use that to easily listen to my favourite podcasts.
One of the lesser known functions of the sonos is the ability to input audio, therefore allowing you to plugin your phone, iPod or laptop and use the Sonos as an external speaker. This function works well.
[caption id="attachment_679" align="alignright" width="300" caption="The rear view of the Sonos S5. This is where the power, headphone and auxiliary ports are located."][/caption]
The Sonos S5 provides good quality sound (as you'd expect from a speaker in this price range) even when streaming lower bit rate tracks. Obviously the better the quality of the digital audio the better it sounds but overall I am very satisfied with this speaker. I am no audiophile but both bass and treble appear to perform well.
This post was sparked by the theory that the Sonos S5 could be the ultimate kitchen radio, so is it? I have to say that in my kitchen it most certainly is the daddy of all home music systems. It has reintroduced me to music and I now consider myself to be an avid radio listener. I much prefer powering on the Sonos S5 compared to watching the TV (in the kitchen). The breadth of options that the Sonos S5 brings definitely means that this is superior to the standard FM or DAB radio and the sound quality is superior to our Sony Hi-Fi, therefore making this the ultimate kitchen radio for me.
If you are considering a speaker dock or a wireless speaker system you should gives serious consideration to the Sonos S5, you will not be disappointed.
[caption id="attachment_681" align="alignleft" width="255" caption="Not much to note of the side on view, except the nice, clean design."][/caption]